I'm bored

Dive in "I'm bored", a educational fable about ethics which invites children to think about the consequences of human choices on animal welfare and the environment. Through the story of a curious goat and duck, young readers discover the impacts of intensive production and the importance of a respectful balance between ethics and development.

What happens when our environment is not fulfilling?

A goat and a duck observe farm animals and notice strange things. They wonder whether humans' desire to produce more would not have an impact on their well-being.

Author: Gunter Pauli
Illustrator: Annabelle Carneiro
Fable No. 106
Category: Education & Ethics
Age: 3 to 15 years old
Character: Goat & Duck
Pagination: 40 pages
Format: Paperback 24 x 16.7 cm
Blue Education publication date: 2023
Available in the box: Hare

I'm Bored: An Educational Fable about Ethics and Animal Welfare

"I'm Bored" is inspired by Karl Ludwig Schweisfurth, a visionary who revolutionized agricultural practices. After leading Europe's largest meat processing company, he radically changed course, dedicating himself to production methods that respect animals and their environment. His journey and his foundation encourage future generations to recognize that quality and ethics in food production are not only possible, but essential, advocating for conscious and life-respecting consumption.

Available in the
Hare educational box

Illustration Gunter's fables

Excerpt from the fable I'm bored © Gunter's Fables by Blue Education

Additional resources for
parents and teachers

Additional resources

Fable inspired by Karl Ludwig Schweisfurth

Karl Ludwig Schweisfurth (1930-2020) was trained as a butcher immediately after World War II in some of the largest slaughterhouses in the United States of America. The experience he gained in America helped him transform his family business, Herta, in Germany, into the largest meat processing company in Europe. His company slaughtered 5,000 head of cattle and 25,000 pigs per week. He claimed that the nutritional value and quality of meat from abused animals could never be good.

His two sons were not interested in taking over the company, which they considered inhumane, so he decided to sell it to Nestlé. He started from scratch, combining animal breeding with a slaughterhouse (where animals were slaughtered with dignity), a bakery, a milk and cheese factory, a brewery, a restaurant and a hotel, operating according to the highest ecological standards. Karl Ludwig created a foundation named after his family and formed a team to study ways to produce high-quality food while respecting the environment. They aim to sell their products at prices that are within the reach of the majority of the population, following the logic that it is better to eat half as much meat if it tastes three times as good.

Discover a TedX by Karl Ludwig Schweisfurth

Available in box set no. 02 - Hare

French - English

Illustration Gunter's fables